One of the most exciting things about going back to school is showing off your new style. The majority of people always feel a bit nervous, excited, and anxious to start off their first week of school, but when you have a new outfit and a brand-new style to strut around campus, the worries are gone and your confidence is on.
Find Inspiration and Create a Rockstar Look
Back to school style comes around a time where summer days are fading away but it’s not quite time to ditch the shorts. So how can we be inspired to throw on a pair of sneakers and shorts and still remain stylish? Just head over to your favorite social media outlet and you will immediately be inspired. Fashion brands, particularly high-street fashion brands, have taken advantage of these channels and are taking inspiration from their own consumers. Forever 21 took the lead by creating a website exclusively for fans and followers to get inspired. The brand launched an Instagram and Twitter campaign that was inspired by the hashtag #F21xMe. The campaign encouraged consumers to upload a photo of themselves wearing Forever 21 on Instagram, followed by a Tweet and hashtag with #F21xMe. Once the photo is live, the fan has a chance to be uploaded on the brand’s blog, a blog fully dedicated to the street-style inspiration from their fans. Global fans can start taking inspiration about how to pair those shorts with a fab hoodie to create a rockstar look when they hit the books.
The Style Guide
Thanks to the latest wave of e-commerce websites, such as East Dane, Men can do more than just socially connect to gain inspiration daily, they can go directly to an e-commerce website and find style guides. The style guides are curated for specific needs, so whether you are the man that is going back to school or the man that is preparing for that big Executive meeting, you are sure to find your style guide. This new emergence of e-commerce websites are suited up just for men. So how are these style guides matching up to what the fans and followers are trending about on social media? The guides were definitely showing long-sleeve button downs, in styles from jean to patterns and a few fabulous hoodies that we definitely had our eyes on. Of course back to school always means back to fall, and that always translates to boots. The style guides featured all types of new style trends for boots, and it looks like the social media channels were also loving these new style trends. Over on Rag & Bone’s Instagram and Twitter accounts one of the most frequent hashtags used was ‘boots.’ Diesel dedicated an entire advertising campaign to boots and a complete Facebook album to their latest collection of footwear. A classic brown laceup boot received some of the most noise attracting 675 likes and 42 shares. Boots are always a true classic style statement that have only gotten more stylish, even more daring over the years.
Fashion Campaigns gone Digital
One particular back to school style trend that was spotted via a hashtag was Jogg Jeans. Jogg Jeans debuted across Diesel’s social media channels at the start of back to school season. Diesel dedicated a complete campaign to the latest Jogg Jeans, which are a unique fusion of design and a new style of denim with the versatility of jersey. The campaign featured professional dancers showing off the versatility of Jogg Jeans and over on Instagram one of the campaign photos generated over 450 likes. Diesel also maximized the Facebook network to create noise around their Jogg Jeans. A dedicated Jogg Jeans album created over 4,640 likes, and over 250 shares. Jogg Jeans, are the latest innovative everyday pair of jeans that took a creative campaign straight to the social networks.
So with September in full swing and back to school trends coming alive, all we have to do is jump inside of the Instagram App to know that messenger bags are way out of style and backpacks, yep you heard it right, are back in style. Just jump on Instagram and Twitter to find out how you can rock your new backpack when hitting the campus library.
One of the most exciting things about going back to school is showing off your new style. The majority of people always feel a bit nervous, excited, and anxious to start off their first week of school, but when you have a new outfit and a brand-new style to strut around campus, the worries are gone and your confidence is on.
Find Inspiration and Create a Rockstar Look
Back to school style comes around a time where summer days are fading away but it’s not quite time to ditch the shorts. So how can we be inspired to throw on a pair of sneakers and shorts and still remain stylish? Just head over to your favorite social media outlet and you will immediately be inspired. Fashion brands, particularly high-street fashion brands, have taken advantage of these channels and are taking inspiration from their own consumers. Forever 21 took the lead by creating a website exclusively for fans and followers to get inspired. The brand launched an Instagram and Twitter campaign that was inspired by the hashtag #F21xMe. The campaign encouraged consumers to upload a photo of themselves wearing Forever 21 on Instagram, followed by a Tweet and hashtag with #F21xMe. Once the photo is live, the fan has a chance to be uploaded on the brand’s blog, a blog fully dedicated to the street-style inspiration from their fans. Global fans can start taking inspiration about how to pair those shorts with a fab hoodie to create a rockstar look when they hit the books.
The Style Guide
Thanks to the latest wave of e-commerce websites, such as East Dane, Men can do more than just socially connect to gain inspiration daily, they can go directly to an e-commerce website and find style guides. The style guides are curated for specific needs, so whether you are the man that is going back to school or the man that is preparing for that big Executive meeting, you are sure to find your style guide. This new emergence of e-commerce websites are suited up just for men. So how are these style guides matching up to what the fans and followers are trending about on social media? The guides were definitely showing long-sleeve button downs, in styles from jean to patterns and a few fabulous hoodies that we definitely had our eyes on. Of course back to school always means back to fall, and that always translates to boots. The style guides featured all types of new style trends for boots, and it looks like the social media channels were also loving these new style trends. Over on Rag & Bone’s Instagram and Twitter accounts one of the most frequent hashtags used was ‘boots.’ Diesel dedicated an entire advertising campaign to boots and a complete Facebook album to their latest collection of footwear. A classic brown laceup boot received some of the most noise attracting 675 likes and 42 shares. Boots are always a true classic style statement that have only gotten more stylish, even more daring over the years.
Fashion Campaigns gone Digital
One particular back to school style trend that was spotted via a hashtag was Jogg Jeans. Jogg Jeans debuted across Diesel’s social media channels at the start of back to school season. Diesel dedicated a complete campaign to the latest Jogg Jeans, which are a unique fusion of design and a new style of denim with the versatility of jersey. The campaign featured professional dancers showing off the versatility of Jogg Jeans and over on Instagram one of the campaign photos generated over 450 likes. Diesel also maximized the Facebook network to create noise around their Jogg Jeans. A dedicated Jogg Jeans album created over 4,640 likes, and over 250 shares. Jogg Jeans, are the latest innovative everyday pair of jeans that took a creative campaign straight to the social networks.
So with September in full swing and back to school trends coming alive, all we have to do is jump inside of the Instagram App to know that messenger bags are way out of style and backpacks, yep you heard it right, are back in style. Just jump on Instagram and Twitter to find out how you can rock your new backpack when hitting the campus library.