Being eleven years old for a retailer is a feat. Many go out of business or quit, others expand and sell out to survive. Off The Hook has done neither, and it’s paid off. Arguably the most popular Montreal streetwear retailer, Off The Hook is a Mom & Pop operation minus the mom & pop. Owned by two cousin’s Harry and Angelo and run by a hand picked crew of the youngest and brightest in the city, OTH has done the caterpillar-to-butterfly evolution several times over constantly introducing the city to what’s next. One of the only must visits in the city, if you don’t find something you want to take home, you’ll be schooled musically or get the scoop on what parties you should be hitting up while you’re in town.